I created a series of sell sheets to print for books carried by Modern Vaudeville Press (MVP), a circus and variety arts publishing company. The sell sheets needed to thread the needle of serving multiple audiences and purposes - they had to contain all the info a bookseller would need to stock or sell the book, and they had to serve as an advertising sheet for both the wholesaler and the consumer.
Each sell sheet uses colors sampled from the cover of its respective book, and the backgrounds contain images pulled from or related to the books.
These sell sheets are sent to every bookshop selling Modern Vaudeville Press items. They are also displayed at every event where Modern Vaudeville Press vends!
